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The society 2.0 and the mirage of social networks in liquid modernity
Canaza-Choque, F. A.
In Crescendo, vol. 9, núm. 2, 2018, pp. 221-247.
  ARK: https://n2t.net/ark:/13683/pCUg/c9C
Resumen
At the end of the 90 of last century, perhaps nobody imagined that Internet would absorb with the time social, political, economic and cultural spaces. When the term of Web 2.0 was settled in the digital universe and in the society, the conditions of privacy, space and time were exhausted by the same advance that this would represent years later. And then, alterations began to arise in the planet, they emerged new bonds of identity, of superfluous relations, were created communities and movements virtual in which the homeless began by find spaces in recognition and security against the threats of the outside world. The purpose of the article is to analyze the effects that Internet has provoked in the inhabitants of the globe, and in particular, about the anomalies that hide and emerge behind the most powerful social network of the planet, Facebook. In this journey, the study derives from the qualitative model hermeneutic-interpretative, of the theoretical investigation and of the theoretical reasoning of the sociologists Zygmunt Bauman and Manuel Castells. The results show that in this tone of liquid modernity, after the helplessness, the societies prove to be vulnerable to the aftermath of the social networks, it is so the blue giant, Facebook, it begins for taking possession and to recreate an ideal community in the cyberspace, receiving thousands of users, in that to feel alone, already is not a possibility. However, among the oddities of the liquid ecosystem, it is in that the ideal, the dream itself, ends for many being a nightmare.
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